My
first annotation took an opposite side from the Facebook founder’s talk. And I
gave several examples from my resources such as the craving advertising system
to support my argument. In my annotation 2, I will proof how Facebook may
interfere our life and privacy.
You
may think that one shouldn’t put information on Facebook if they do care about
possibilities of lacking privacy. Some people hesitate the destructive power of
this social website, and consider Facebook as a virtual world that does nothing
with the reality. However, according to Acquisti (2003), you are actually
exposed to the danger ever since you had a Facebook account. Strangers can
reach your Facebook account by one single photo, and then collect personal
information to figure out your life. They can even get your ID numbers through specific
government websites!
In this video,
Alessandro
Acquisti performed several interesting experiments. Two of them are worth
discussing. The first one indicates how Facebook might leak our personal
information even from the most negligible part. This experiment emphasizing the
potential problem of Facebook－an indirect way to invade our privacy. The
second experiment links your Facebook’s friends with the advertising companies.
Acquisti suggests a new promoting way. The advertisements can mix two faces of
your most intimate friends into one, creating and replacing the salesman face
that you won’t recognize but familiar with. By doing so, you may have greater
chances to pay for their products. Although it seems a little funny and
ridiculous, one should admit that this kind of advertisement will catch you at
the first sight, not to mention the higher possibility to pay for their
products.
Acquisti throws out a very convincing point at the end
of the speech, saying that “if somebody told you they don’t care about privacy,
then consider that they are not allowed to care about their privacy.” So if you
do think privacy matters, you are responsible for standing for your right. And
do not undervalue the impact of leaking privacy. You might get into trouble if
your personal data are used by people with bad intention.
In conclusion, we should ask
Facebook to return to their very beginning purpose, that is to build a more
open and transparent world in the future, in which “open and transparent” do
not equal to being naked to the public. We have witnessed the transformation of
Facebook in recent years, and now we shouldn’t turn a blind eye to their
disrespect manners of invading privacy. Based on the mutual trust and business
ethics, I propose that Facebook should take care of our privacy more carefully.
Source:
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Acquisti, A. (2013, August).
Alessandro Acquisti: Why Privacy Matters [Video file] [Video file]. Retrieved
Oct 29, 2013, from https://www.youtube.com/watch?v=H_pqhMO3ZSY
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